The Export Planning course is intended to help you learn about the world marketplace and how your company can do business there. It concentrates on the overall principles of exporting and describes the processes that businesses commonly use to develop export strategies tailored to their needs. Among other things, the guide will help you: Assess your companys export readiness; Build an export plan; Research and select your target market; Create an export marketing plan; Determine the best methods of delivering your product or service to your target market; Develop a sound financial plan; and to Understand the key legal aspects of international trade.
While conducting business outside your country is a complex undertaking the basic principles of exporting are quite straightforward and thousands of firms of all sizes and in all sectors have successfully ventured into exports with the help of this course. All you need to excel in export is careful planning and a solid commitment to becoming an exporter.